Facebook is the world’s largest and most influential social network. Encompassing a unique blend of personal and professional tools, it has become the absolutely essential place to be for a business of any size and any kind.
All classes are conducted online over a four-week period. Each week features one live instructional class, and a follow-up Q&A later in the week, which is optional (but helpful) to attend.
FACEBOOK 1: BEGINNER
For the Facebook newbie, or someone who has an account but rarely or never uses it.
- A definition and overview of what Facebook is used for.
- Signing up and arranging a profile correctly.
- Privacy settings – control who can see what.
- Navigating the Facebook website.
- What is your “Wall” and how to control what goes on it.
- What it means to “friend” someone.
- Connecting with people you already know.
- Facebook etiquette.
Facebook I: Beginners – $250.00
FACEBOOK II: INTERMEDIATE
The second level Facebook course takes the established Facebook user out into the site to connect with people and into active interaction.
- Listing your friends and privacy settings.
- Finding new friends.
- Posting to your Wall
- Posting to your friends’ Walls.
- Commenting.
- Liking.
- Your Inbox and Private Messaging.
- Navigating the Home Page (Advanced).
Facebook: Intermediate – $350.00
FACEBOOK III: ADVANCED
This course is for the active and engaged Facebook user who is ready to apply the site for business and marketing uses.
- Using Facebook Search.
- Groups
- Pages
- Advertising on Facebook
- Marketing directly to your friends – etiquette and techniques.
- Cross-usage with other platforms, i.e. Twitter, Google, et al.
- Directing traffic to your website.
- Facebook Connect.
- What’s next for Facebook?
Facebook: Advanced – $350.00
