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You’re a business owner.
Your business has traditionally been strong and successful, and there was a definitive advertising paradigm in place that kept your current customers aware of you and brought you new customers on a regular basis. TV, newspapers, a good website – these were the standards for years and years.
Welcome to the future.
TV?
Tivo and DVR systems have eliminated the public’s need to watch commercials.
Newspapers?
All but dead.
A good website?
Everyone has one, and the 13-year old kid across the street can put a decent one together in his sleep.
On top of all of that, now you’re hearing all the media buzz about online videos, and viral videos, and Web 2.0, and Web 3.0, and social networking. A bunch of necessary things that you neither have the time, nor the capacity to take on.
Too many tools, too much confusion. What do you do?
